Yoast Vs. Rank Math: Introduction
Whenever we talk about WordPress SEO plugins, two major plugins come to our mind: Yoast Vs. Rank Math. Sometimes, it becomes tricky to decide between the two plugins for beginners, which they use as they work pretty much the same. Yoast SEO is a big player and serving in this field for a long time. It has already built a user base of more than 5 million active installations.
On the other side, Rank Math, which is new in the market, is getting positive reviews from the users. With its great features, its demand is rapidly increasing in the SEO industry. Since both are good, that creates confusion about which one is the best SEO plugin for a WordPress website? Which one to choose between, Yoast Vs. Rank Math?
In this post, we have comprehensively compared both plugins, Yoast vs. Rank Math.
Yoast SEO Introduction
It is one of the most downloaded WP plugins. It was launched back in 2008, and till then, it has served millions of people worldwide.
Yoast SEO owns a dedicated team of testers, developers, architects, and SEO experts to enhance each release’s plugin.
Yoast SEO is for a professional blogger, business owner, content creator, developer, or SEO expert. It encourages you to keep your website in ideal shape.
Core Features of Yoast SEO Plugin
- The SEO analysis
- Complete control over site’s breadcrumbs
- Canonical URL to avoid duplicate content
- Snippet preview for Mobile and desktop
- An indexable feature introduced from the 14.0 version
- Readability Analysis
- The high level XML Sitemaps functionality at a button’s push.
Premium [paid] Features
- Automated internal linking recommendations and many more
- Social previews
- Article optimization for synonyms and related keyphrases
- Insights tool for focused keyword/keyphrase
Pros and Cons of Yoast SEO Plugin
Yoast SEO plugin offers its users a lot of flexibility in content. Users can set up titles, meta descriptions, and Social Media sharing information for every post and page. Yoast SEO has beginner-friendly features, and that makes it useful. However, in the hunt to get newcomers, its creators have hidden all the advanced options, making you turn on custom fields manually. Moreover, Yoast SEO and readability suggestions force you to do keyword stuffing or disregard LSI’s quality. Sometimes, it leads the most out of the subject. Therefore, keep in mind that these are only suggestions and apply them only when they are required.
The Rank Math Introduction
RankMath is a WordPress plugin for Search Engine Optimization (SEO).
Rank Math Features
- Its setup wizard is easy to follow.
- Bulk Edit Titles & Descriptions of All Your Content
- Its User Interface is clean and straightforward.
- Modular Framework
- Provide Great support
- Code optimized for speed (Lightweight)
Yoast Vs. Rank Math – Set Up Configuration
Setting up of softwares is the first phase where they either make or break their impression. So, let’s have a look at setting up each of the plugins.
RankMath setup is very easy and clear in design. After Rank Math installation, there is five steps installation wizard; you can generate an account via Facebook, Google, or email. After that, you are required to do the setting of the site name, search console details, sitemap configuration, advanced optimization, and confirmation. Once you are done with the setting, you can move to advanced settings.
On the other hand, Yoast Setup wizard comprises eight steps to set up basic settings like site type, organization type, search engine visibility, authors option, title setting, etc. One difference you get in Yoast is a video guide embedded during the setup process, which might assist beginners.
So, if we compare the setup part, both plugins give a great user experience. Rank Math extends more options like sitemap, search console, and SEO optimization option, which assists automate some SEO tasks like creating external links no-follow and redirect attachment pages.
Yoast SEO vs. Rank Math – User Interface
The user interface is an important aspect of every software tool. A clear and minimalist user interface entices more people and creates user value. Let’s have a look at the user interface of each plugin.
Yoast SEO UI focuses more on functionality than aesthetics. Users can see everything with all the options neatly classified under well-defined categories. But we must say that Yoast SEO UI looks a bit bland and uninspired.
Rank Math gives a clean dashboard. You can quickly turn on and off various features one by one. Each component is clearly defined inside the box, along with its status. Rank Math owns a visually engaging interface that looks convenient and improves user experience.
So, if we compare their interfaces, the Rank Math interface is far easier to use than Yoast. However, Yoast interface is also not that complicated either.
Yoast Vs. Rank Math — Keyword Assigning
Keyword assigning enables you to populate keywords, write title and meta description, set the content’s focus keyword, and set the permalink. It is a crucial SEO tool, and without maintaining it well, you can’t optimize your page or post. Both plugins let you assign keywords, title, and meta, and apply various methods to show you how your content seems on the Google page.
Yoast allows you to specify a maximum of one Keyword in your content. If you desire to optimize the content for many keywords, you have to buy the premium version.
Yoast shows the content optimization level as green, orange, and red signal. You can examine the readability score, SEO score, and Google page preview (both desktop and Mobile). Yoast provides easy to use Keyword assigning tools.
Rank Math makes you assign a maximum of 5 keywords for optimization, but it requires you to create an account for free. The title, meta, and permalink setup acts the same as Yoast and displays the Google page’s preview (both Mobile and desktop). Rank Math gives the score in the number from 0-100. Usually, if your score is above 80, it turns into green colors. So, you have to optimize your content till your score changes to green color.
Furthermore, Rank Math provides you with keyword suggestions quickly once you start entering the Keyword in the “focus keyword” textbox.
So, if we compare both plugins, Keyword assigning tools both perform an excellent job. The Rank Math provides you with a scoring system, and Yoast presents you with a color signal. It is completely your choice which one is more appealing for you.
One good thing about Rank Math is that it automatically starts suggesting several keywords and long-tail keywords based on Google keyword suggestions. Still, this feature is not available in Yoast.
Yoast Vs. Rank Math – Pricing
Talking regarding the pricing of these two plugins, RankMath is absolutely free as of now. Whereas Yoast SEO is freemium, implying you have to pay for accessing some of its advanced features.
Yoast Vs. Rank Math – Performance Comparison
If we talk about both plugin’s performance, we can’t actually analyze it since it’s a technical thing. But RankMath declares itself very lightweight, quick, effective, and well-coded. On the other hand, the release of version 14.0 of Yoast SEO presents a new feature called ‘Indexable,’ enhancing your site’s performance and making it faster.
Yoast SEO indexes your pages and sets the date in a single table in your database. In this case, as a user, you won’t be feeling the difference.
Yoast Vs. Rank Math – Google Search Console Integration
When it comes to integrating Google Search Console, Rank Math makes it simpler and more manageable. During the setup process itself, you can integrate the search Console, all you have to verify your Gmail account, and it will fetch the linked Search Console data in your WordPress dashboard.
Yoast SEO also enables you to integrate the search console. But it does not present an interface where you can view your search console records directly.
Yoast Vs. Rank Math – Updates
Rank Math leads to updates more frequently as opposed to Yoast SEO. And you can consider these frequent updates in two ways – either Rank Math is too uncompetitive and gets so many glitches and trouble reporting, or it is striving to grow too fast. Rank Math supports its regular updates by saying that they are trying to keep with Google’s updates and algorithms change. For instance, they instantly added new Schema Markups after Google’s update, and they discarded the readability options after the BERT update came up.
Yoast Vs. Rank Math – XML Sitemap Integration
When it comes to indexing, a sitemap file plays a vital role in a website. Without a sitemap, Google’s crawler can not fetch your site. Both Yoast and Rank Math SEO plugins create the sitemap of your website automatically. The URL of the sitemap will be different for both plugins; but, that does not affect the site. In both plugins, you can create a custom sitemap once respective post types are accessible on your site, such as news sitemap, image sitemap, etc.
Yoast Vs. Rank Math: Final Thoughts
There is no notable difference between these plugins so that we could quickly recommend a particular plugin. You can choose any plugin.
Yoast is ruling the market for a long time, but Rank Math is new compared to Yoast. I recommend that if you are using the premium version of Yoast, then go with it. But if you are using a free version of Yoast, you should try both the plugins and decide later. You can even learn about free WordPress hosting providers.